Search, AI answers and Site health

What is Broken links visitors hit, and how do I fix one?

Checked against the product · For Launch, Growth, Pro

It's a list on your Analytics page of addresses on your live site that don't exist but that people (not scanners) reached 5 or more times this week, often from an old link on Google or another site.

Each one comes with Add a redirect, pointed at the page they most likely meant. Pick the right page and tap Add a redirect, and from then on that address sends visitors there. It's the same redirect you'd add under Settings → Search and redirects, and only the account owner can add one.

If the list isn't on your Analytics page, there's nothing to fix right now.

Step by step

  1. Open Analytics.
  2. Scroll to Broken links visitors hit.
  3. Check the page it suggests, or pick another.
  4. Tap Add a redirect.

See broken linksOpens in your AOS Sites dashboard

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